Industry Segment Specializations
Bike, Lifestyle, Resort Tourism, Snow
Current Clients
Whistler Blackcomb, Bike Parks of BC, FivePeaks, IMBA Canada , Jay Peak Resort, Kombi Sports, Mont Saint Sauveur, Salomon Canada, Tourism Telluride , Tourism Whistler, Whistler Bike Park
Other Clients
Canadian Ski Council, Intrawest Retail Group, Intrawest Real Estate
Special Services
Brand Development
A strategy that aligns every impression delivered by a brand into one voice, one character, one unique position and one creative articulation is our objective with every brand that we develop.
Broadcast/Multimedia
Origin
We specialize in big ideas executed with excruciating detail. More importantly for our clients however, we approach every project with a unique understanding of mountain sports markets, audiences, products and the industry landscape.
We take this understanding and pair your brand with marketing strategies, creative and channels that best meet your business objectives.
Our work begins and ends with strategy for a reason. Even the best ideas can become dogs if they aren't paired with good strategic planning.
Origin offers integrated strategic marketing services supported by our unique industry knowledge, market research, an in-depth understanding of traditional, new and social media channels, and our niche approach to experiential marketing. Back
While it is part of every one of our integrated marketing plans, we feel it bears repeating. Our approach to new media marketing is clear.
Be ready. Be nimble. It's called new media for a reason. To stay in the new, Origin approaches these marketing channels with a dedicated team of strategists, designers and developers who focus on building our clients' brands in new ways, beyond their websites. Back
We believe that a strong brand is the key to propelling all successful advertising marketing and communications efforts.
A strategy that aligns every impression delivered by a brand into one voice, one character, one unique position and one creative articulation is our objective with every brand that we develop. Back
Excellent creative and meticulous design is the conduit for all forms of marketing communication, and a message is only as good as the creative it is presented in.
So, every day, we focus on flexing our creative muscles. Not for design's-sake, but for marketing's. When we combine our creativity with that of the mountain sports photographers, film-makers, artists, illustrators and writers that we call friends, the result is a powerful creative collaboration. Back
Our dedicated team of web development professionals works in tandem with our designers to ensure that our clients' web sites not only meet all of their functional requirements but also employ industry best practices and leverage the newest trends being explored and applied in the world wide web.
From basic HTML to sophisticated PHP, from sleek and sexy Flash to robust CMS, e-com, inventory management and reservations systems, Origin is dedicated to providing complete development services. Back
Our creative development for television and video is supported by our close partnerships with some of the best producers, directors, film makers, photographers, editors, writers and sound specialists in the business. And while broadcast quality productions continue to play a role in our clients' marketing mix, the broader realm of digital video, animation and motion graphics is a key area of focus as we provide creative, relevant, timely and effective on-line content for our customers.
Creative Development + Design
l advertising marketing and communications efforts.
A strategy that aligns every impression delivered by a brand into one voice, one character, one unique position and one creative articulation is our objective with every brand that we develop. Back
Excellent creative and meticulous design is the conduit for all forms of marketing communication, and a message is only as good as the creative it is presented in.
So, every day, we focus on flexing our creative muscles. Not for design's-sake, but for marketing's. When we combine our creativity with that of the mountain sports photographers, film-makers, artists, illustrators and writers that we call friends, the result is a powerful creative collaboration.
e-Commerce + Online Marketing
Origin's web development team has not only designed, but also developed proprietary software for e-com applications specific to sporting equipment and apparel retailing.
In-store Experience + Branded Environmentals
Origin’s expertise is not limited to traditional advertising agency services. At Origin, we know the in-store experience is key to attracting and keeping customers. Our experiences in this area include the development and execution of branded environment design/redesigns, both global and store brand-specific signage programs, brand presentation programs for key vendors, co-op programs for key vendors, interactive kiosks, motion graphics and more.
Integrated Marketing Strategy
Our work begins and ends with strategy for a reason. Even the best ideas can become dogs if they aren't paired with good strategic planning.
Origin offers integrated strategic marketing services supported by our unique industry knowledge, market research, an in-depth understanding of traditional, new and social media channels, and our niche approach to experiential marketing.
Joint Marketing + Events
More and more, brands are discovering the advantage of getting up-close-and-personal with their customers. In an effort to turn bystanders into brand advocates, Origin creates and facilitates one-to-one branded experiences that are relevant, unique, memorable and unexpected.
From branded events to PR stunts, retail shop-in-shops to pop-up operations-the difference is our unsurpassed understanding of how to do it in a mountain environment.
New/Social Media Marketing
While it is part of every one of our integrated marketing plans, we feel it bears repeating. Our approach to new media marketing is clear.
Be ready. Be nimble. It's called new media for a reason. To stay in the new, Origin approaches these marketing channels with a dedicated team of strategists, designers and developers who focus on building our clients' brands in new ways, beyond their websites.
Public Relations/Brand Activation
Origin offers traditional and non-traditional public relations services in a variety of media and channels. Traditional press release and media relations services are complimented by less traditional methods such as community engagement tactics, viral campaigns, grass-roots events and other brand activation activities.
Strategic Planning + Marketing Planning
Although we are a creative agency, we are marketers first and foremost. Every creative project begins with us applying our knowledge of your industry to your product or service. For us, this means carefully examining every aspect of your business, your customers and your competition. It means creating a strategic plan that is grounded in quantifiable objectives, devising strategies to make them happen and then pairing concrete tactics to each good idea. We believe strongly in strategy before execution. Thinking before doing. Researching before reacting.
Web Development
Origin
We specialize in big ideas executed with excruciating detail. More importantly for our clients however, we approach every project with a unique understanding of mountain sports markets, audiences, products and the industry landscape.
We take this understanding and pair your brand with marketing strategies, creative and channels that best meet your business objectives.
Our work begins and ends with strategy for a reason. Even the best ideas can become dogs if they aren't paired with good strategic planning.
Origin offers integrated strategic marketing services supported by our unique industry knowledge, market research, an in-depth understanding of traditional, new and social media channels, and our niche approach to experiential marketing. Back
While it is part of every one of our integrated marketing plans, we feel it bears repeating. Our approach to new media marketing is clear.
Be ready. Be nimble. It's called new media for a reason. To stay in the new, Origin approaches these marketing channels with a dedicated team of strategists, designers and developers who focus on building our clients' brands in new ways, beyond their websites. Back
We believe that a strong brand is the key to propelling all successful advertising marketing and communications efforts.
A strategy that aligns every impression delivered by a brand into one voice, one character, one unique position and one creative articulation is our objective with every brand that we develop. Back
Excellent creative and meticulous design is the conduit for all forms of marketing communication, and a message is only as good as the creative it is presented in.
So, every day, we focus on flexing our creative muscles. Not for design's-sake, but for marketing's. When we combine our creativity with that of the mountain sports photographers, film-makers, artists, illustrators and writers that we call friends, the result is a powerful creative collaboration. Back
Our dedicated team of web development professionals works in tandem with our designers to ensure that our clients' web sites not only meet all of their functional requirements but also employ industry best practices and leverage the newest trends being explored and applied in the world wide web.
From basic HTML to sophisticated PHP, from sleek and sexy Flash to robust CMS, e-com, inventory management and reservations systems, Origin is dedicated to providing complete development services.