Patagonia's Mission Statement: "Make the best product, cause no unnecessary harm, and use business to inspire and implement solutions to the environmental crisis." Patagonia's Core Values: Quality: Pursuit of ever-greater quality in everything we do. Integrity: Relationships built on integrity and respect. Environmentalism: Serve as a catalyst for personal and corporate action. Not Bound by Convention: Our success - and much of the fun - lies in developing innovative ways to do things.