SODA EYEWEAR design philosophy is based on the belief that an accessory is an expression of personal style. The simple SODA aesthetic relies on clean shapes, classic elegance, and touch of ingenuity reflected in bold use of fashion forward colors, rich patterns, layering, and an assortment of metals and plastics. While timeless in their appeal, SODA products express a uniquely modern sensibility. Featured in several major fashion shows, magazines and film projects, SODA SUNGLASSES represent a bold but purposefully simple approach to contemporary design. Our “fashion first” SODA collection sets the standard for innovation, value and quality.