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OSLO, Norway (June 23, 2022) — Norrøna, the four-season Norwegian outdoor brand known for its sustainably built, premium outerwear, reveals its first trail running specific line: the senja collection. The all-new assortment features trail running inspired products made with innovative and sustainable materials, designed for light and fast adventures in the mountains. The senja collection is named after the iconic mountains and wide variety of trails on the island of Senja off the coast of Norway.
“Introducing a new product category is a big moment for Norrøna. We believe the senja collection reflects our values—with performance-oriented quality, loaded minimalism, innovative fabrics and sustainable materials integrated into every piece of the assortment,” says Norrøna CEO Jørgen Jørgensen. “For the past few years, our ambassador team has thoroughly tested the senja collection all over the world and it has performed in diverse mountain conditions. We are confident this collection meets our high standards and are thrilled to continue our long tradition of delivering mountain ready gear.”
New 2023 senja Trail Running Collection
unisex senja Econyl70 7L Pack ($229)
Made entirely of recycled fabrics and purpose-built, the new senja Econyl70 7L Pack provides maximum stability and comfort when carrying the necessities. Useful running features include two running pole attachment points – one in the front and one in the back, hydration bladder compatibility and two, two-way adjustable chest straps. Exposed zippers on the pack’s four zippered pockets have been laminated for extra water repellency and additional pockets at the sides are open for easy access to energy bars or gel packs. Two Norrøna 500 milliliter (mL) soft flasks and a built-in safety whistle are included with the pack.
Norrøna Presents Innovative and Sustainably Minded Trail Running Collection
June 23, 2022
New purpose-built senja trail running collection launches Spring/Summer 2023, featuring
a running vest with fully recycled fabrics and packable Gore-Tex jacket
OSLO, Norway (June 23, 2022) — Norrøna, the four-season Norwegian outdoor brand known for its sustainably built, premium outerwear, reveals its first trail running specific line: the senja collection. The all-new assortment features trail running inspired products made with innovative and sustainable materials, designed for light and fast adventures in the mountains. The senja collection is named after the iconic mountains and wide variety of trails on the island of Senja off the coast of Norway.
“Introducing a new product category is a big moment for Norrøna. We believe the senja collection reflects our values—with performance-oriented quality, loaded minimalism, innovative fabrics and sustainable materials integrated into every piece of the assortment,” says Norrøna CEO Jørgen Jørgensen. “For the past few years, our ambassador team has thoroughly tested the senja collection all over the world and it has performed in diverse mountain conditions. We are confident this collection meets our high standards and are thrilled to continue our long tradition of delivering mountain ready gear.”
New 2023 senja Trail Running Collection
unisex senja Econyl70 7L Pack ($229)
Made entirely of recycled fabrics and purpose-built, the new senja Econyl70 7L Pack provides maximum stability and comfort when carrying the necessities. Useful running features include two running pole attachment points – one in the front and one in the back, hydration bladder compatibility and two, two-way adjustable chest straps. Exposed zippers on the pack’s four zippered pockets have been laminated for extra water repellency and additional pockets at the sides are open for easy access to energy bars or gel packs. Two Norrøna 500 milliliter (mL) soft flasks and a built-in safety whistle are included with the pack.