ENVIRO: Massive Efforts Made By Volcom for Sustainable Contest
May 30, 2012
Massive Efforts Made By Volcom for Sustainable Contest
VOLCOM FIJI PRO ALIGNS WITH NUMEROUS PARTNERS TO TACKLE SUSTAINABILITY IN ITS INNAGURAL EVENT
The Volcom Fiji Pro is our first ASP (Association of Surfing Professionals) World Title surfing event and will be host to the world's Top 34 surfers at one of the best breaks on the planet - Cloudbreak and/or Restaurants. Not resting on those laurels, and in line with our New Future philosophy, We are rolling out a string of initiatives that will make the Volcom Fiji Pro one of the most sustainable surf events in recent memory.
“This is a really important event for us and we are dedicated to doing it right across the board,” said Ryan Immegart, Volcom’s SVP of Marketing. “Sustainability is a top priority for the company, and the Volcom Fiji Pro is a perfect opportunity for us to take this focus to the next level."
By partnering with Tavarua Island Resort and select non-profit organizations, we plan to accomplish a number of objectives during the event including:
Running a carbon neutral event by offsetting the carbon footprint of the surf contest with Carbonfund.org.
Details regarding each of the initiatives will be forthcoming and a dedicated page to feature all the Sustainability activity will be featured prominently on the volcomfijipro.com website.