SNOW: Snowlink.com Will Take Over Aspen International Fashion Week's Aprés Ski Stage
March 7, 2014
Snowlink.com Will Take Over Aspen International Fashion Week's Aprés Ski Stage on Friday, March 14
Snowlink.com Shows to Feature SIA Members, Accessories & Eco-Friendly Products
Press Release from SIA
Washington, DC (March 7, 2014) -- SnowSports Industries America (SIA) has announced that its consumer website, Snowlink.com will be a title sponsor at the upcoming Aspen International Fashion Week (AIFW), playing host to an afternoon of runway shows on March 14, 2014. The shows will feature SIA Members as well as snow sports biggest trends in fashion, accessories and eco-friendly products for Fall/Winter 2014.15. Aspen International Fashion Week is scheduled for March 13-16, 2014 with events scheduled throughout the town of Aspen, Colo.
"We're thrilled to be partnering with Aspen International Fashion Week again. The open-air Après Ski Stage in the heart of Aspen is the perfect backdrop for showcasing outerwear and accessories that look fabulous AND perform in varying conditions, which SIA Member brands are experts at designing," commented Maggie Bittner, associate director of events & education, SIA.
During the four-day event, Aspen International Fashion Week will shine a spotlight on the hottest trends in outerwear, performance skiwear and luxury fur on the open-air Après Ski Stage, followed by evening events throughout the town of Aspen at select boutiques and venues. The complete schedule of AIFW events is available at aspenintlfashionweek.com.
"SIA/Snowlink.com is the perfect partnership for Aspen International Fashion Week which will feature the best in luxury outwear. Their designer members are the best in the outerwear fashion industry and we can't wait to see them take over the AIFW Après Ski Stage," says Brooke Fogg, president of Aspen International Fashion Week.
On March 14, Snowlink.com's takeover of AIFW's Après Ski Stage will begin with collections from two SIA Members, Gorski Furs and PolarMax, and continue with models working the catwalks in snow sports biggest trends for Fall/Winter 2014.15 with the Accessories Spotlight Show and Focus on Sustainability Show.
"All of our talented partners helping us with Aspen International Fashion Week insure a perfect showcase for the Gorski brand," said Leonard Gorski of Gorski Furs. "Aspen's discerning audience epitomizes our target customer base in the Americas."
Snowlink.com at Aspen International Fashion Week
Date: Friday, March 14, 2014
Location: Après Ski Stage - Aspen, Colorado
Featuring: Gorski Furs, Polarmax, Accessories Spotlight Show, Eco-Friendly Show
Show Details: Snowlink.com
GORSKI is a leading brand of modern evening and designer furs, cashmere and luxury fur-trimmed outerwear.
Celebrating 25 years of innovative technical base layer apparel, Polarmax® is a distinguished leader in the base layer marketplace.
Accessories Spotlight Show - Featured Brands
CP Sports North America
Giro Sport Design
Focus on Sustainability Show - Featured Brands
The North Face
More information about each runway show can be found at Snowlink.com.
- Aspen International Fashion Week -
Aspen International Fashion Week is a luxury fashion event unlike any other in the world. The four-day event features runway presentations showcasing the hottest new trends in outerwear, performance skiwear and luxury fur on the open-air Après Ski Stage, nestled at the base of Aspen Mountain. Following the runway presentations will be evening events throughout Aspen. The event will include après-ski fashion shows, sponsored evening soirées along with musical, tech industry, food, sustainability and healthy lifestyle tie-ins. For more about AIFW visit us at aspenintlfashionweek.com.
- SIA -
Celebrating its 60th anniversary in 2014, SnowSports Industries America (SIA) is a nonprofit member-owned trade association with a long history of working to support the snow sports industry. SIA works year-round with North American snow sports suppliers, retailers, reports, reps and service providers to develop products and programs for their individual and collective business needs. With member support and industry participation, SIA annually hosts the industry's largest core winter sports trade show, the SIA Snow Show, along with the On-Snow Demo/Ski-Ride Fest and the Sourcing Snow supplier show. SIA also helps retailers and resorts connect with snow sports participants around the country through Snowlink.com. Learn more at Snowsports.org.