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SURF: East Coast Surf Shops to Compete at Oakley Surf Shop Challenge

April 7, 2014

East Coast Surf Shops to Compete at Oakley Surf Shop Challenge
The seven-event nationwide search will carryon throughout the next few months traversing the continent to identify the best teams from stops in Florida, North Carolina, New Jersey, Hawaii and three areas of California.
Press Release from GrindMedia

SAN CLEMENTE, Calif. – SURFER Magazine’s 2014 Oakley Surf Shop Challenge hits the East Coast this week with the Southeast stop in Ponce Inlet, Fla. April 8th or 9th, the Mid-Atlantic stop in Nags Head, Outer Banks, NC, April 11th or 12th and the Northeast stop in Manasquan Inlet, NJ on April 14th or 15th.

The seven-event nationwide search will carryon throughout the next few months traversing the continent to identify the best teams from stops in Florida, North Carolina, New Jersey, Hawaii and three areas of California. Four-man teams (two surf shop pros and two shop employees) will be competing for a chance to win an all-expense-paid trip to the National Championship in Central America, an advertising spread in SURFER Magazine, and the coveted title and bragging rights of best surf shop in the country.

2014 reigning National Champ Sunrise Surf Shop has been the dominant force in the Southeast with an untarnished record of five straight regional victories and two National Championships (2006 and 2013) under its belt. But who will take the title in 2014, is still anyone’s bet.

Invited Southeast teams:

Sunrise Surf Shop
IWS (Deerfield)
Surf Station
Catalyst Surf Shop
Aqua East Surf Shop
Salty Dog Surf Shop
Red Dog Surf Shop
Ocean Magic
Rip Curl New Smyrna
Surf Central
BC Ft Lauderdale
Surf World
IWS (Lake Worth)
The Compound
Maui Nix

The Mid-Atlantic’s Sweetwater has amassed a covetable history in the Oakley Surf Shop Challenge with several regional titles and two National Championships, but their record is not undisputed.  Wave Riding Vehicles stole the regional win in 2012 and could do it again.

Invited Mid-Atlantic teams:

Whalebone Surf Shop
Sweetwater Surf Shop
Outer Banks Boarding Company
Coastal Edge(VB)
Wave Riding Vehicles(Virginia Beach)
Freedom Surf Shop
Annex Surf Supply
17th Street Surf Shop
Surf and Adventure Co.
Duck Village Outfitters
Coastal Edge(KDH)
Wave Riding Vehicles(Kitty Hawk)
Surf City Surf Shop

Last year saw Asbury’s 7th Street Surf Shop battling to the top in the Final against three Heritage Surf & Sport teams in the Northeast regional qualifier.  And 7th Street didn’t disappoint in Bali, earning an honorable runner up position at the National Championship.  But Heritage has been a dominant force in the Northeast with at least four regional titles under their belt and will be back in 2014.

Invited Northeast teams:

Inlet Outlet Surf Shop
Farias Surf Sport (2)
Farias Surf Sport (1)
Heritage Surf & Sport(Ocean City)
Heritage Surf & Sport (Sea Isle City)
7th Street Surf Shop(7th Street)
Elemental Surf and Skate
Surf Unlimited
Ocean Hut Surf Shop
Eastern Lines

Air and Speed Surf Shop
Pioneers Board Shop
Surfer's Supplies
Suncatcher Surf Shop
Bare Wire Surf & Skate
7th Street Surf Shop(Asbury)
Heritage Surf & Sport (Margate)
7th Street Surf Shop(11th St)
Bunger Surf & Sport
Jersey Devil Surf LLC
Brave New World

The complete 2014 Oakley Surf Shop Challenge calendar:

• March 28-29 – Southwest – Seaside Reef, Cardiff, Calif.
• April 8/9 – Southeast – Ponce Inlet, Fla.
• April 11/12 – Mid-Atlantic –Nags Head, Outer Banks, NC
• April 14/15 – Northeast – Manasquan Inlet, Manasquan, NJ
• May 2 – West – 54th or 56th Street – Newport Beach, Calif.
• May 15/16 – Hawaii – AlaMoana Bowls, South Shore, Haw.
• July 23/24 – Northwest – Steamer Lane, Santa Cruz, Calif.
• TBD – National Championship – Central America

For all of the latest information including photos, video footage, results and more, check out

Special thanks to title sponsor Oakley, media sponsor SURFER Magazine and co-sponsors New Era, Futures Fins, Watermans Sunscreen and Banzai Bowls, without which the Surf Shop Challenge series would not be possible.

About Surf Shop Challenge
Originally conceived to provide a fun and competitive format for the hardcore surf shop riders, the SURFER Shop Team Challenge was one of the most popular and exciting Southern California contests of the early 1980s.  Through the years the contest has evolved, growingintoseven qualifying regional events around the country and culminating ina national championship abroad. The underlying principles, however, have remained the same. The Oakley Surf Shop Challenge is still about giving back to the shops, the true backbone of the industry and the heart of the sport of surfing. Each year the competition level rises, the stakes become greater and the prizes become bigger.

About Oakley, Inc.
The global leader in performance sunglasses, goggles and prescription eyewear, Oakley also offers technical and lifestyle apparel, footwear, watches and accessories. The company was created for athletes who see impossibility as just another challenge, and their dedication inspires Oakley to seek out problems, solve with innovation and wrap invention in art. Exceeding the limits of possibility for more than thirty years, Oakley serves the demands of world-class athletes with unbeatable technologies including High Definition Optics® (HDO®). Additional information is available at

In 1960, SURFER Magazine began as the original. After a long history of delivering provocative and insightful editorial features, revealing interviews and award winning state-of-the-art photography, SURFER remains the authoritative voice of the surfing world and thus earned the moniker "the bible of the sport." The SURFER brand has also grown to include, Fantasy Surfer, and the SURFER message boards. All of these assets combine to make the SURFER network the most current and reliable channel of information to the surf community. The magazine is published by Source Interlink'sGrindMedia, which reaches more than 22-million active sports enthusiasts through an integrated network of magazines, online properties, events and television programming. To learn more, visit

About GrindMedia
Source Interlink Media’s GrindMedia is the world’s largest action/adventure/outdoor media company reaching more than 45 million engaged consumers every month through its print, online, mobile, TV/video and events platforms. Among its 29 leading media assets are brands such as, SURFER, SURFING, TransWorldSKATEboarding, Bike, POWDER, TransWorld Motocross, Snowboarder, Canoe & Kayak and more. Delivering significant reach across both action sports enthusiast and various in-market consumer audiences, GrindMedia also produces more than 40 leading events and webcasts such as Surfer Poll Awards, TransWorldSKATEboarding Awards, Powder Video Awards, Lowers Pro and EnduroCross. GrindMedia is also the exclusive action and adventure sports content provider for Yahoo! Sports.To learn more, visit or visit