B$Z: Balega Supports The Breast Cancer Fund Through Sales of their ‘Words of Grit and Grace’ Sock
September 30, 2015
This year, three new inspirational messages are embroidered into the toe of each bright colored and uniquely designed sock including, “Don’t mess with me”, “Yes I can” and “I am strong.” Together, Balega and the BCF are encouraging women to be healthy and reduce the risk of breast cancer.
“The Breast Cancer Fund is thrilled that Balega is supporting our work to stop this disease before it starts,” said Jessica Smith, Development Manager at the Breast Cancer Fund. “Together, we can turn awareness into action.”
“We are starting to build great awareness amongst our running community for the BCF through the sale and promotion of these inspirational socks,” said Tanya Pictor, Vice President of Marketing at Balega. “We feel great alignment with this amazing cause and group of inspirational people and we will continue with our support.”
Balega’s Grit & Grace sock are available in running specialty stores and online at https://www.balega.com/our-