My focus has been as a marketing professional from my early career rather than a transfer from a different department. My passion is B2B/B2C integrated campaigns across multi-channels and mediums and helping customers/businesses see the value of the company’s goods or services. I thoroughly enjoy working cross-functionally with various stakeholders/teams to garner buy-in, plan execution and essentially GSD (get stuff done). My various roles have allowed me to grow beyond marketing execution and see the macro perspective when building holistic marketing programs. In today’s world, it is critical to look across channels and media archetypes to create impactful programs. Knowing how to create the proper strategy, execute the plan and measure results is what I bring to a team.