Tony Nolen

Summary

Social Media stategy and operations for a variety of clients in the retail, FMCG, health and fitness, construction, I am an experienced and innovative social hospitality and real estate sectors. December 2012 to media and online content editor with Present exposure to various forms of media platforms that drive and influence both local An experienced marketing professional who can manage all the strategic and global brand awareness. My skillls and operational aspects of social media campaigns. include SEO, web development, social Has partnered operationally with Creative and Content teams to build out media content planning and a creative content calendars to ensure a steady pipeline of organic posts for various approach to advertorial content as well as channels to market. photo and video creation. I have extensive Defined the vision and strategy for full engagement with customers and experience in the sports supplement, fitness future customers across social. and bodybuilding industries. Have conducted and led social campaigns directed at social outreach in the local community. Experienced in platform research and target trends in a creative capacity. Curated, generated, managed, tracked, and optimized content across multiple social networks (Facebook, Twitter, Instagram, YouTube, Google+, GET IN TOUCH Pinterest, LinkedIn and Yelp to name a few). Planned and executed social content for both evergreen and one-off Mobile: 760 808 6095 campaign-led initiatives in addition to full execution and implementation. Building out creative campaign specific programs that align to larger Email: tonynolen@gmail.com company priorities. Managed influencer strategy, and worked with influencers to find strategic Address: 160 Coyote, opportunities to expand reach and impact. Cathedral City, CA, 92234 Defined the criteria by which to evaluate influencer opportunities, as well as the success key performance metrics. Experienced with various software packages including but not limited to: Hootsuite Sprout Social Buddy Media (Salesforce) Basecamp Dropbox WordPress and custom Content Management Systems Google Analytics Facebook Insights

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